March 6, according to media
reports, Apple's marketing
strategy is second to none in the world. However,
in the past 30 years, Apple is not always been
the marketing boss. Those age old advertising, perhaps Apple now do
not have the heart to see.
Time: 1976, this is the first ad of apple,
it gave people the depth impression is the price, it was absolutely incredible.
Time: 1979, Release other, the
brightest is the naked man, since Adam
Time: 1979, Apple's bite mark
appear, but the logo is too fancy make people can not recognize.
Time: 1982, the slogan is "apple make great carrots"
Time: 1983, Publicity the Apple
logo, but it looks like selling shirts
Time: 1994, Apple invited Newton to
help
Time: 1994, Apple also invited Gene Shalit, the critic of America's
most famous film books
Time: 1996, Apple unsuccessful marketing coming
to the end
Time: 1997, Steve Jobs came back apple and
served the CEO, he think out the “Think Different” slogan, The slogan
treat the famous rock musician John Lennon as the
characters, it express the respect of the Jobs to him
and the apple’s pursue of “Think Different”, Since then, the apple
get into the revival time.
没有评论:
发表评论